Finance

Marketing Conversion Rate Calculator

Calculate conversion rates at each stage of your marketing funnel.

Website Visitors

Leads Generated

Qualified Leads (MQLs)

Customers Won

Avg Deal Value ($)

Funnel Conversion Rates:
Visitor→Lead = Leads/Visitors
Lead→MQL = MQLs/Leads
MQL→Customer = Customers/MQLs
Overall = Customers/Visitors